Smol Sweets Branding - JV Design Studio

SMOL SWEETS BRANDING

SMOL SWEETS

Smol Sweets needed a brand identity that would appeal to both children and adults, capturing the joy and whimsy of bite-sized treats while maintaining a sophisticated edge. The challenge was creating something playful yet professional that would work across various marketing materials and packaging.

I developed a vibrant brand system featuring custom illustrations, playful typography, and a color palette that evokes sweetness and fun. The design incorporates baking tools as visual elements, creating a cohesive theme that tells the story of handcrafted, artisanal treats made with love and care.

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